It is paramount to approach artificial intelligence development, deployment, and usage with a focus on ethics to ensure responsible AI innovation that enables trust, fairness, and societal benefit.
- When developing AI systems, it is crucial to prioritise human well-being, autonomy, and dignity.
- AI should enhance user capabilities and decision-making processes.
- Design systems to accommodate people of all abilities and demographics.
- Provide clear, understandable explanations of AI functionality and outcomes.
- Incorporate mechanisms to prevent harm, misuse, or unintended negative consequences.
- Regularly incorporate user feedback to improve AI systems and address potential concerns.
- Transparency builds trust and understanding between users and AI systems, making it essential to communicate AI processes.
- Users should always be aware of when they interact with AI technologies.
- Provide detailed yet understandable explanations of how the AI operates and makes decisions.
- Share potential risks, limitations, and intended uses of AI systems openly with stakeholders.
- Be transparent about how AI models collect, use, and safeguard data.
- Maintain an open dialogue with users, researchers, and regulators to ensure ongoing alignment with ethical standards.
- Develop and maintain AI systems to promote equitable outcomes and avoid discrimination.
- Conduct regular audits to identify and mitigate biases in data and algorithms.
- Use diverse datasets to prevent systemic inequalities from being embedded into AI systems.
- Test and validate systems guarantee fair treatment for all users.
- Build AI solutions that actively address and reduce societal inequities.
- Ensure compliance with laws and ethical norms to safeguard fairness and equality.
- Protecting user data and respecting privacy rights is critical when designing and implementing AI systems.
- Only collect the data necessary for the intended purpose.
- Ensure sensitive data is anonymised to protect user identities.
- Employ appropriate security measures to protect data from breaches or misuse.
- Obtain explicit, informed consent for data collection and usage.
- Align all practices with relevant privacy laws and regulations such as GDPR.
- Accountability mechanisms ensure the responsible use of AI and the ability to address ethical challenges effectively.
- Establish specialised teams or committees to oversee ethical compliance.
- Conduct periodic reviews to verify adherence to ethical policies.
- Define transparent processes to identify, address, and resolve issues related to AI systems.
- Provide ongoing education for teams to remain informed on best practices and emerging ethical challenges.
- Maintain accessible avenues for reporting concerns or suggesting improvements.
- As technology and societal expectations evolve, so should the ethical frameworks surrounding AI.
- Regularly review and update policies to address new challenges and opportunities in AI ethics.
- Partner with global AI ethics communities to exchange insights and best practices.
- Stay informed of advancements and risks to refine ethical approaches proactively.
I recently looked at Certified Ethical Emerging Technologist (CEET), a certification from CertNexus. The certification marketplace is expanding as more professional bodies offer qualifications in AI. At this time, the extent of the overlap between the different certifications is unclear. CertNexus also offer the Certified AI Practitioner (CAIP) certification.
I chose to focus on the Artificial Intelligence Governance Professional (AIGP) from the International Association of Privacy Professionals (IAPP) and both Certified ISO/IEC 42001 Lead Auditor and Certified ISO/IEC 42001 Lead Implementer from the Professional Evaluation and Certification Board (PECB).

Information security, risk management, internal audit, and governance professional with over 25 years of post-graduate experience gained across a diverse range of private and public sector projects in banking, insurance, telecommunications, health services, charities and more, both in the UK and internationally – MORE